TWO ICONIC BRANDS PARNTER UP TO LAUNCH NEW EXCLUSIVE DOUGHNUT
22 September 2021
SA icon Farmers Union Iced Coffee (FUIC) and Krispy Kreme SA have partnered up to launch two SA-exclusive Krispy Kreme Farmer’s Union Iced Coffee inspired doughnuts.
Krispy Kreme’s partnership with FUIC follows previous joint product partnerships with iconic brands including Violet Crumble, FruChocs, Nutella and Tim Tam.
Luckily, South Australians will be able to pick-up these new, mouth-watering treats from all South Australian 155 OTR stores across the state, open 24/7 for added convenience and standalone Krispy Kreme stores, so that customers are never too far away from these delicious doughnuts.
Tip: Krispy Kreme and FUIC lovers will need to be quick as they’re only available for a limited time.
The Krispy Kreme FUIC inspired doughnuts will be made at Krispy Kreme’s Factory stores in South Australia including West Croydon and the Mount Gambier factory store which opened last year. FUIC has been made right here in South Australia in their Salisbury factory since 1977.
Krispy Kreme SA General Manager Mark Higginbottom said the Krispy Kreme and Farmers Union Iced Coffee were made for each other, and an ideal treat to share.
“We think South Australians will be quick to embrace the Farmers Union Iced Coffee inspired Krispy Kreme doughnuts, and is set to become one of our most popular new product launches,” said Mr. Higginbottom.
Head of Marketing Milk Based Beverages for Bega Dairy and Drinks Anne Dowsley said “This is the first such collaboration for SA’s iconic Farmers Union Iced Coffee. It’s a new way for South Aussies to enjoy a FUIC and we’re sure they will love it.”
The limited offer Krispy Kreme FUIC doughnuts will be available individually and in 4-packs at all Krispy Kreme and OTR locations while stocks last or until October 19.
The two Krispy Kreme FUIC doughnuts include a ring and a shell. The Krispy Kreme FUIC ring doughnut runs under Krispy Kreme’s mesmerizing glazer delivering the famous FUIC coffee flavour, filled with FUIC Kreme and topped with FUIC teal colour.
For more information on the new Krispy Kreme FUIC doughnuts, visit krispykremesa.com.au or to find your local OTR store visit www.otr.com.au